Monday, September 4, 2017

Hollywood flops

Hollywood’s Horrendous Summer
Excerpt: “This film’s not perfect!” could have been the tagline for any number of films released this horrendous summer. Sales were the weakest since 2006, off a huge 16 percent from last summer. From the big-screen adaptation of Baywatch that no one was waiting for to chapter eleventy-five of Pirates of the Caribbean and the umpteenth Transformers movie, it has been the Summer of Flops. King Arthur: Legend of the Sword cost something like $175 million but earned $39 million in North America. Luc Besson’s Valerian and the City of a Thousand Planets cost about the same and took in about the same. The Emoji Movie piled up only $78 million. Alien: Covenant drew $77 million. Stephen King’s The Dark Tower didn’t even make it to $50 million. The Mummy, an ambitious effort from Universal to launch a new universe of interlocking horror titles, earned only $80 million and seems likely to be remembered mainly for the unintentionally hilarious performance by Russell Crowe as Dr. Jekyll and Mr. Hyde. (Maybe if they made movies for average Americans instead of PC elites? just a thought. ~Bob)

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